Consumers are redefining snack foods. How can food marketers tap into this trend?
Over 50% of adults claim to consume snacks 2-3 times a day between meals, according to a recent study by Lightspeed GM/Mintel, January, 2015. Millennials snack the [...]
Food trends. What’s in store for 2016?
Many global food and beverage trends are already changing consumers' perspectives, and that will only intensify as we enter 2016. Here a few of these trends and [...]
Where is food and beverage packaging heading?
Significant changes in consumer demographics, eating habits, and lifestyles are creating opportunities for food and beverage marketers through creative new packaging. Packaged Facts recently released report "Food [...]
Consumers really do look at nutrition facts…when they’re on the front-of-pack.
An interesting study published in "Public Health Nutrition" appears to support a move to mandatory front-of-pack (FOP) nutrition facts. The UK, US, and Australasia are all grappling [...]
American consumers food habits are changing…here are the trends to watch.
American consumers, households, eating, and food shopping habits are changing. According to the Food Marketing Institute (FMI), food marketers may be behind the curve and need to [...]
Thinking about rebranding? Read this first.
There may be many reasons for food and beverage marketers to consider a rebranding effort...some of them very good reasons and some of them "not so much". [...]